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Virtual Gifts
- Raise funds and awareness for your organisation by offering virtual gifts through eBay for Charity.
- For example, you could offer people the chance to sponsor a horse in your rescue centre, or help fund an irrigation project.
- Just:
- Create a listing for a 100% donation to your charity, with a “Buy It Now” price
- When it sells, send the buyer a thank you card or some other recognition
- The buyer’s payment becomes funds for your organisation.
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eBay policies
- To adhere to eBay policy, you will need to send an item to the buyer in exchange for their payment. For instance, you may want to send a thank-you card or some information about your charity.
- New sellers cannot set Buy It Now prices on eBay.co.uk. eBay sets some minimum requirements
, which you will need to meet to sell virtual gifts. -
Listing tips
- Make it clear in the listing title and description what this donation will purchase. For instance, if £25 will purchase three mosquito nets for a family in Africa, include that information in the title and item description to make it more compelling.
- When selling online donations, you may find it handy to list them as a multiple quantity listing. This way, when one sells you don’t won’t have to create a whole new listing.

